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Personally Identifiable Information (PII) includes:
“(1) any information that can be used to distinguish or trace an individual’s identity, such as name, social security number, date and place of birth, mother’s maiden name, or biometric records; and (2) any other information that is linked or linkable to an individual, such as medical, educational, financial, and employment information.”¹
Examples of PII include, but are not limited to:

• Name: full name, maiden name, mother’s maiden name, or alias
• Personal identification numbers: social security number (SSN), passport number, driver’s license number, taxpayer identification number, patient identification number, financial account number, or credit card number
• Personal address information: street address, or email address
• Personal telephone numbers
• Personal characteristics: photographic images (particularly of face or other identifying characteristics), fingerprints, or handwriting

• Biometric data: retina scans, voice signatures, or facial geometry

• Information identifying personally owned property: VIN number or title number

• Asset information: Internet Protocol (IP) or Media Access Control (MAC) addresses that consistently link to a particular person

The following examples on their own do not constitute PII as more than one person could share these traits. However, when linked or linkable to one of the above examples, the following could be used to identify a specific person:

• Date of birth
• Place of birth
• Business telephone number
• Business mailing or email address
• Race
• Religion
• Geographical indicators
• Employment information
• Medical information
• Education information
• Financial information